The lack of options for good aging-in-place products presented both a business opportunity and a chance at improving the human experience.  As the 55 and older population continues to grow, the marketplace will demand more, better aging-in-place solutions.  After testing the water with a walk-in bathtub, Jacuzzi wanted to further exploit its core hydrotherapy competency by designing a shower. Competing products are either low-cost and institutional-looking, or priced out of reach for most users. Part of what makes the Jacuzzi Hydrotherapy Shower persuasive is its adaptability to users’ needs over time and its ease of installation into the standard 60” x 30” bathtub footprint found in many American homes. The moveable seat allows caregivers to place themselves outside of wet areas while providing assistance. And the seat is easily removed altogether for a houseguest or to create more space.

I helped define the design of the shower, exploring a range of usability and aesthetically driven concepts.  The shower’s pure, simple visual design is an enduring style that is meant to fit into both contemporary and traditional households. A continuous curved wall sweeps around the back, lending a softness and spaciousness to the design and creating generous corner storage areas. Grab bars wrap around the perimeter as much as possible. They, along with a foot rest and seat, are integrated into the overall design and laid out symmetrically so the entire product appears clean, intentional, and intuitive.​​​​